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Automotive Cloud
​Instantly explore detailed purchase and service histories, monitor active leases and warranties, and take control of in-vehicle features and subscriptions—all from a single, intuitive dashboard. With AI-powered CRM tailored for the automotive industry, you can anticipate needs, personalise every interaction, and turn every touchpoint into a moment that surprises and delights.
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Benefits to the Automotive Industry
Improved Customer Experience
Unifies driver and vehicle data for a comprehensive view, enabling proactive, personalised engagement across online, mobile, social, and in-vehicle touchpoints. This fosters lasting customer relationships through innovative, context-aware experiences.
Enhanced Sales and Service Processes
Streamlines sales, service, inventory, and warranty management on a single platform—automating tasks, reducing paperwork, and optimising processes through data-driven insights.
Efficient Inventory Management
Provides real-time inventory visibility and seamless transfer across networks, enabling better sales tracking, shortage management, and optimal stock utilisation.
Automotive CRM
Reimagine vehicle experiences with
Salesforce for Automotive.
Retailers and Dealers
Foster reliable partnerships that stand the test of time. By bringing together your OEM, retail, and captive partners under a unified automotive truth, create a collaborative environment where everyone can thrive. This synergy allows you to concentrate on what truly matters: your customers. With a strong foundation trust and cooperation, you can enhance customer satisfaction and drive long-term success in the automotive industry.
Captive Finance
Fostering loyalty through financial connections is essential in today’s competitive market. By enhancing the initial purchase with tailored shopping, leasing, and service options, you can create memorable interactions that resonate customers. These thoughtful experiences not only meet their immediate needs but also cultivate a sense of belonging and, encouraging customers to return time and again. Ultimately, this approach helps you nurture lifelong relationships with your customers, transforming them into dedicated advocates for your brand.
OEMs
Delivering exceptional automotive experiences means connecting every moment—from behind the wheel to digital touchpoints and in-person dealership visits. By leveraging a complete 360-degree view of the driver and their vehicle, OEMs can personalise every stage of the journey. From proactive service reminders and tailored marketing offers to real-time in-vehicle updates and connected showroom experiences, Salesforce helps you orchestrate interactions that feel intuitive, relevant, and consistent. With unified data, intelligent automation, and real-time insights, you can strengthen brand loyalty, boost satisfaction, and
Software-Defined Vehicles
Unlock new revenue streams and accelerate your go-to-market strategy with innovative solutions. Leverage in-vehicle or personalised experiences by utilising valuable household data, purchase history, and specific service needs stored in your CRM. This approach not only enhances customer engagement but also drives profitability. Learn more about how you can transform your business today!
Making a difference
Salesforce Consulting Excellence
With our seasoned Experience Cloud expertise and customer engagement acumen, we are confident in our ability to deliver success for clients. Our technical know-how and real-world experience drive impactful outcomes. Let's connect to discuss how we can help you win with Automotive Cloud!
James Collett
CEO
Customer Comments
Reviews from Our Valued Clients
''having a positive impact on the company...''
“Salesforce was an amazing change for Burke Bros, having a positive impact on the company. Vanguardʼs lead consultant was so helpful, clarifying and resolving issues that Burke Bros had, and supporting us throughout the process, understanding that having a new system can be scary to learn at the beginning. Vanguardʼs team was clear and efficient in terms of letting Burke Bros know what was needed and what was coming next.”
Claire McGovern
Project Sponsor
